Moz Pro Discount 2026
Last updated: 29 March 2026
Moz used to be the default recommendation for anyone starting in SEO. Rand Fishkin built something genuinely special, and DA became the industry-standard authority metric. But that was five years ago. Since then, Semrush has expanded aggressively, Ahrefs has deepened its backlink data, and Moz has… stayed mostly the same. It's still a good tool — the 30-day free trial is unmatched, and DA isn't going anywhere — but the question now is whether it's worth paying for when alternatives offer more for similar money.
30-day free trial on all plans
30 days is genuinely generous — run full audits, track rankings for a month, and pull all the data you need before deciding.
Get Moz Pro DealMoz Pro Pricing Plans
| Plan | Monthly | Annual (per mo) | Annual Total |
|---|---|---|---|
| Starter | $49.00 | $39.00 | $468.00 |
| Standard | $99.00 | $79.00 | $948.00 |
| Medium | $179.00 | $143.00 | $1716.00 |
| Large | $299.00 | $239.00 | $2868.00 |
Save 20% with annual billing
Pricing History
Watch out: Starter plan is very limited (1 campaign, 50 keyword queries/mo). Standard ($99/mo) is the realistic entry point for actual work.
Pros & Cons
Pros
- + Domain Authority (DA) is still the most widely recognised authority metric in the industry
- + 30-day free trial — the longest in the SEO tool market. Genuinely enough time to evaluate
- + MozBar Chrome extension is one of the most popular free SEO browser tools
Cons
- - Has fallen behind Semrush and Ahrefs in features and data depth over the past 3-4 years
- - Keyword research database is significantly smaller than competitors
- - No content optimisation tools built in. You'll need Surfer or similar alongside it
Who Is Moz Pro For?
Best for: SEOs who value the DA metric and want a familiar, established platform with great educational resources
Skip if: You want the best data or the most features for your money — Semrush and SE Ranking both offer more
Our Verdict
Moz was the industry leader for years, but Semrush and Ahrefs have overtaken it on features and data. It's still a solid tool with the best free trial in the industry (30 days), and DA remains the standard authority metric. But for new users, SE Ranking or Semrush offer better value.