Category by category
| Category | Ubersuggest | Google Search Console |
|---|---|---|
| Features | Stronger | – |
| Backlinks | Stronger | – |
| Keywords | Stronger | – |
| Ease of use | – | Stronger |
| Starting price | from £29/mo | free |
Category calls are editorial judgements, not lab test results. Swipe sideways if the table is cut off.
- Features
- Ubersuggest adds competitor keyword research, backlink data, and keyword discovery. GSC shows only your own site's current search performance
- Backlinks
- Ubersuggest has backlink data across any domain. GSC shows links to your site in a limited, filtered view with no competitor data
- Keywords
- Ubersuggest finds new keyword opportunities. GSC shows queries your pages already appear for, reactive, not proactive
- Pricing
- Cheapest paid plans: Ubersuggest £29/mo, Google Search Console free. The vendors publish prices in different currencies, so neither is called cheaper here. Plan limits are in the tables below.
- Ease of use
- GSC's focused interface for your own site data is clean and easy. Ubersuggest adds complexity with its research and analysis features
Side by side
| Detail | Ubersuggest | Google Search Console |
|---|---|---|
| Cheapest paid plan | Individual, £29/mo | Free, $0/mo |
| Paid plans | 3 | not published |
| Sites or projects (that plan) | 1 | not published |
| Tracked keywords (that plan) | 125 per project | not published |
| Users included (that plan) | 1 | not published |
| Audit or crawl allowance (that plan) | 1,000 page scans/project | not published |
| Other limits (that plan) | 150 searches/day; 250 monthly credits; 2 AI articles/month | not published |
| Free plan | Yes | Yes |
| Free trial | 7 days | not published |
| Money-back guarantee | No; lifetime purchases are final and non-refundable (7-day free trial on monthly plans instead) | not published |
| Currency shown | GBP | USD |
| Prices checked | 31 Oct 2026 | 3 Oct 2026 |
"Not published" means the vendor's pricing page did not show it on the check date; it is not assumed to be zero or unlimited. Swipe sideways to see both tools.
What Ubersuggest and Google Search Console cost for the same workload
The cheapest plan on each tool whose published limits cover the workload, and what the first year costs at list price. Yearly billing is used where the vendor publishes it.
| Workload | Ubersuggest | Google Search Console |
|---|---|---|
| 1 site, 100 tracked keywords, 1 userSolo blogger or one business site | Individual: £192 | Limits not published |
| 5 sites, 500 tracked keywords, 1 userFreelancer with a few clients | No published plan covers this | Limits not published |
| 15 sites, 1,500 tracked keywords, 2 usersSmall agency | No published plan covers this | Limits not published |
"Limits not published" means the vendor's pricing page did not list a limit needed to judge the plan. Try your own numbers in the plan finder.
Every Ubersuggest and Google Search Console plan
| Plan | Billed monthly | Billed yearly, per month | Sites or projects | Tracked keywords | Users |
|---|---|---|---|---|---|
| Ubersuggest Individual | £29 | £16 | 1 | 125 per project | 1 |
| Ubersuggest Business | £49 | £27.17 | 7 | 150 per project | 2 |
| Ubersuggest Enterprise | £99 | £54.75 | 15 | 300 per project | 5 |
Prices are shown in the currency each vendor published, before tax. Swipe sideways to see every column.
- Checked on vendor siteUbersuggest: prices read from app.neilpatel.com and ubersuggest.com on . Shown in GBP as the vendor displayed it; not converted.
- Checked on vendor siteGoogle Search Console: prices read from support.google.com on .
Ubersuggest Black Friday 2026
Not announced yet. Black Friday is Friday 27 November and Cyber Monday is Monday 30 November.
Last confirmed offer (2024): yearly bundle with AnswerThePublic, 5 months free. Source.
Checked 31 Oct 2026. Every SEO tool's Black Friday offer.
Which should you pick?
Pick Ubersuggest if
You want competitor keyword research, backlink data, and a guided SEO tool with educational content alongside your own data
Ubersuggest plans and catchesPick Google Search Console if
You're just starting out and want to understand your site's current Google performance without any cost
Google Search Console plans and catchesThe verdict
Every website should have Google Search Console connected from day one. It's free, it's from Google, and it shows you exactly how your pages perform in search. Ubersuggest is what you add when you want to go beyond your own data and find competitor keywords, backlink opportunities, and new topics to target. The combination is particularly useful for small business owners doing DIY SEO.