Category by category
| Category | Morningscore | Seobility |
|---|---|---|
| Features | Stronger | – |
| Backlinks | Stronger | – |
| Keywords | Stronger | – |
| Ease of use | Stronger | – |
| Starting price | from $69/mo | from €59.90/mo |
Category calls are editorial judgements, not lab test results. Swipe sideways if the table is cut off.
- Features
- Morningscore covers keyword research, rank tracking, and competitor analysis with guided missions. Seobility is focused on technical site audit and on-page analysis
- Backlinks
- Morningscore has basic backlink data. Seobility's backlink analysis is limited. It's primarily a technical audit and rank tracking tool
- Keywords
- Morningscore has keyword research capabilities. Seobility has limited keyword research. Its strength is on-page and technical analysis
- Pricing
- Cheapest paid plans: Morningscore $69/mo, Seobility €59.90/mo. The vendors publish prices in different currencies, so neither is called cheaper here. Plan limits are in the tables below.
- Ease of use
- Morningscore's gamified interface is uniquely approachable. Seobility is straightforward for technical audits but assumes some SEO knowledge
Side by side
| Detail | Morningscore | Seobility |
|---|---|---|
| Cheapest paid plan | Lite, $69/mo | Premium, €59.90/mo |
| Paid plans | 4 | 3 |
| Sites or projects (that plan) | 3 | 3 |
| Tracked keywords (that plan) | 100 | 300 |
| Users included (that plan) | 2 | not published |
| Audit or crawl allowance (that plan) | 250 pages limit; 5 full page scans/month | 25,000 pages/crawl |
| Other limits (that plan) | 10 tracked AI prompts; 100 AI credits | 50 tool requests/day; 15 tracked AI prompts (coming soon) |
| Free plan | not published | Yes |
| Free trial | 14 days | 14 days |
| Currency shown | USD | EUR |
| Prices checked | 31 Oct 2026 | 31 Oct 2026 |
"Not published" means the vendor's pricing page did not show it on the check date; it is not assumed to be zero or unlimited. Swipe sideways to see both tools.
What Morningscore and Seobility cost for the same workload
The cheapest plan on each tool whose published limits cover the workload, and what the first year costs at list price. Yearly billing is used where the vendor publishes it.
| Workload | Morningscore | Seobility |
|---|---|---|
| 1 site, 100 tracked keywords, 1 userSolo blogger or one business site | Lite: $690 | Premium: €575.04 |
| 5 sites, 500 tracked keywords, 1 userFreelancer with a few clients | Business: $990 | Professional: €959.04 |
| 15 sites, 1,500 tracked keywords, 2 usersSmall agency | Pro: $1,590 | Agency: €2,015.04 |
"Limits not published" means the vendor's pricing page did not list a limit needed to judge the plan. Try your own numbers in the plan finder.
Every Morningscore and Seobility plan
| Plan | Billed monthly | Billed yearly, per month | Sites or projects | Tracked keywords | Users |
|---|---|---|---|---|---|
| Morningscore Lite | $69 | $57.50 | 3 | 100 | 2 |
| Morningscore Business | $99 | $82.50 | 10 | 500 | 4 |
| Morningscore Pro | $159 | $132.50 | 30 | 2,000 | 10 |
| Morningscore Premium | $299 | $249.17 | 100 | 5,000 | 20 |
| Seobility Premium | €59.90 | €47.92 | 3 | 300 | not published |
| Seobility Professional | €99.90 | €79.92 | 7 | 700 | Up to 3 member accounts |
| Seobility Agency | €209.90 | €167.92 | 20 | 2,000 | Unlimited member accounts |
Prices are shown in the currency each vendor published, before tax. Swipe sideways to see every column.
- Checked on vendor siteMorningscore: prices read from morningscore.io on .
- Checked on vendor siteSeobility: prices read from seobility.net on . Shown in EUR as the vendor displayed it; not converted.
Morningscore Black Friday 2026
Not announced yet. Black Friday is Friday 27 November and Cyber Monday is Monday 30 November.
Checked 31 Oct 2026. Every SEO tool's Black Friday offer.
Seobility Black Friday 2026
Announced. Seobility’s Black Friday page offers 60 days free plus 15% off Premium. No end date is shown. (seobility.net)
Last confirmed offer (2025): 60 days free plus 15% off Premium. Source.
Checked 31 Oct 2026. Every SEO tool's Black Friday offer.
Which should you pick?
Pick Morningscore if
You want guided keyword research, rank tracking, and SEO task management in a beginner-friendly interface
Morningscore plans and catchesPick Seobility if
You need thorough technical site auditing, crawl analysis, and page-level optimisation checking
Seobility plans and catchesThe verdict
These tools don't really compete. They cover different SEO disciplines. Morningscore is a guided all-rounder for non-specialists. Seobility is a technical audit tool that happens to have rank tracking. The smart move is using Seobility's free plan for site health monitoring and Morningscore for keyword and rank management.