Category by category
| Category | SE Ranking | Mangools |
|---|---|---|
| Features | Stronger | – |
| Backlinks | Stronger | – |
| Keywords | – | Stronger |
| Ease of use | – | Stronger |
| Starting price | from £95/mo | from $61/mo |
Category calls are editorial judgements, not lab test results. Swipe sideways if the table is cut off.
- Features
- SE Ranking adds site audit, content tools, and white-label reporting. Mangools has no site audit and lacks content optimisation tools
- Backlinks
- SE Ranking offers a fuller backlink toolset. Mangools' LinkMiner is more basic and better suited to spot checks. Our call favours SE Ranking on published features
- Keywords
- KWFinder is simpler and quicker to use for keyword research. SE Ranking's keyword tool is solid, but in our view Mangools' interface is more intuitive
- Pricing
- Cheapest paid plans: SE Ranking £95/mo, Mangools $61/mo. The vendors publish prices in different currencies, so neither is called cheaper here. Plan limits are in the tables below.
- Ease of use
- Mangools is built for beginners and keeps its interface simple. SE Ranking is clean but more complex, given its broader feature set
Side by side
| Detail | SE Ranking | Mangools |
|---|---|---|
| Cheapest paid plan | Core, £95/mo | Basic, $61/mo |
| Paid plans | 2 | 3 |
| Sites or projects (that plan) | 10 | not published |
| Tracked keywords (that plan) | 2,000 | 200 |
| Users included (that plan) | 1 | not published |
| Audit or crawl allowance (that plan) | 250,000 pages/month | not published |
| Other limits (that plan) | 25K API credits and MCP access; 25 AI prompts daily | 100 keyword research requests/24h; 100k backlinks/month; 20 site analyses/24h; no extra seats; weekly rank updates |
| Free plan | not published | Yes |
| Free trial | 14 days | not published |
| Money-back guarantee | No; payments are non-refundable except where the service was not delivered as promised | 48-hour money-back guarantee (full refund within 48 hours of payment; not for 2 consecutive subscriptions) |
| Currency shown | GBP | USD |
| Prices checked | 31 Oct 2026 | 31 Oct 2026 |
"Not published" means the vendor's pricing page did not show it on the check date; it is not assumed to be zero or unlimited. Swipe sideways to see both tools.
What SE Ranking and Mangools cost for the same workload
The cheapest plan on each tool whose published limits cover the workload, and what the first year costs at list price. Yearly billing is used where the vendor publishes it.
| Workload | SE Ranking | Mangools |
|---|---|---|
| 1 site, 100 tracked keywords, 1 userSolo blogger or one business site | Core: £912 | Basic: $452.40 |
| 5 sites, 500 tracked keywords, 1 userFreelancer with a few clients | Core: £912 | Limits not published |
| 15 sites, 1,500 tracked keywords, 2 usersSmall agency | Growth: £2,006.40 | Limits not published |
"Limits not published" means the vendor's pricing page did not list a limit needed to judge the plan. Try your own numbers in the plan finder.
Every SE Ranking and Mangools plan
| Plan | Billed monthly | Billed yearly, per month | Sites or projects | Tracked keywords | Users |
|---|---|---|---|---|---|
| SE Ranking Core | £95 | £76 | 10 | 2,000 | 1 |
| SE Ranking Growth | £209 | £167.20 | 30 | 5,000 | 3 |
| Mangools Basic | $61 | $37.70 | not published | 200 | not published |
| Mangools Premium | $81 | $52.70 | not published | 700 | not published |
| Mangools Agency | $141 | $97.70 | not published | 1,500 | not published |
Prices are shown in the currency each vendor published, before tax. Swipe sideways to see every column.
- Checked on vendor siteSE Ranking: prices read from seranking.com on . Shown in GBP as the vendor displayed it; not converted.
- Checked on vendor siteMangools: prices read from mangools.com on .
SE Ranking Black Friday 2026
Coming, no terms yet. SE Ranking’s Black Friday page says “Coming soon”, with no terms yet. (seranking.com)
Last confirmed offer (2024): 20% off yearly plans plus an extra 20% Black Friday saving (first-time customers). Source.
Checked 31 Oct 2026. Every SEO tool's Black Friday offer.
Mangools Black Friday 2026
Coming, no terms yet. Mangools’ Black Friday page says a deal is coming, with an email sign-up and no terms yet. (mangools.com)
Last confirmed offer (2024): 35% lifetime discount on all plans. Source.
Checked 31 Oct 2026. Every SEO tool's Black Friday offer.
Which should you pick?
Pick SE Ranking if
You need site auditing, white-label reporting, or a broader all-in-one platform for client work
SE Ranking plans and catchesPick Mangools if
Keyword research is your primary need and you want an intuitive, affordable tool for that specific job
Mangools plans and catchesThe verdict
These two tools appeal to slightly different users. SE Ranking suits the professional freelancer or small agency who needs everything in one place: keyword research, site audit, backlinks and reporting. Mangools suits the content creator or niche site builder who mainly needs to find and evaluate keywords. Our view: SE Ranking for client work, Mangools for personal project keyword research. The best choice depends on your workflow.